Your story is your edge, make it visible.
60 minutes of thinking and speaking freely. Edited into a video library that builds trust everywhere. Ready in 5 days.
Trusted by leaders from companies like:



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larry
struber
To Find the Real Story, You Need a Real Storyteller.
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For 3 decades, Larry has directed stories that move audiences and markets.
What sets Larry apart:
Cannes Golden Lion-winning producer.
No scripts, a guided conversation that pulls out the stories you live by.
He applies the craft he honed for the world's top networks and brands directly to your story.
Why Reel Exec Exists From the Founder
How Leaders Turn One Conversation Into Strategic Leverage
From Conversation to Capital
A single founder story, transformed into a leadership asset used across investor relations, recruiting, and market positioning, establishing credibility before the first meeting.
Dr. Ronit Molko
Pioneer in Autism Services, Mental Health Advocacy, Author, and Private Equity Advisor, Founder Alongside ABA
The Deal Is Won Before the Meeting Starts.
Clifford Mendelson
Co-CEO, Metropolis AMA Advisors
In capital markets, money is a commodity.
Trust is not.
This story removes the credibility gap so discussions begin at terms, not introductions.
Communication Is 80% of the Job.
A clear articulation of how a leader thinks, decides, and leads, used to align teams, attract the right talent, and set expectations at scale.
Andy Reichgut
The CEO Playbook
how it works
Your Story, Systematized.
From one 60-minute conversation to a full quarter of strategic content. Our process is remote-first, script-free, and designed for executives.
From Kickoff to Content in 4 Simple Steps
We've eliminated the friction, bloat, and disruption of traditional video production.
This is the crucial first step. Before we ever hit "record," we have a 30-minute kickoff call.
We align on goals: Are you recruiting, fundraising, or driving sales?
We define your audience: Who, specifically, are we talking to?
We build your framework: We develop the custom question framework that will guide our conversation.
You get: A clear strategy, a custom question guide, and total confidence going into the session.
This is the 60-minute core of the entire process. Your Reel Exec director guides you through the framework we built.
It is not an interview. It's a guided conversation.
There is no memorization. There are no teleprompters.
You simply talk about the stories, insights, and beliefs you live every day. We pull out the proof points.
Our default is remote. For the Accelerator package, we either ship you a simple pro kit or optimize your existing setup. We direct you remotely to get the perfect shot—no travel, no crew in your office.
For teams or high-stakes milestones, we bring a lean, professional crew to you. The Leadership Day package uses the exact same story framework to capture your entire C-suite or founding team in one efficient, low-disruption day.
Our post-production team turns your single session into a complete, strategic library of video assets. This is where 60 minutes of your time becomes months of content.
We handle all editing, motion graphics, captions, and professional sound mixing.
You get:
One Flagship Video (4-6 minutes) for your website or keynote.
12-15+ Short-Form Clips (30-90 seconds) for LinkedIn, recruiting, and email.
All formats optimized for web, social, and presentations.
We don't just send you a link to a folder. We hand you the flight plan. You get a simple, 90-day content calendar showing you exactly what to post, where to post it, and when. We include two full rounds of revisions on all content to ensure it feels 100% in your voice.
You get:
A 90-Day Content Calendar.
Platform-specific guidance.
Two rounds of revisions.
Ready to build your library?
Start with a free 15-minute Story Audit. We'll review your current presence and show you exactly how this process can work for you.
See Our PackagesYour Story Is Invisible Where It Matters Most
Talent, buyers, and investors all research you online before they ever talk to you. If they cannot see and feel you, they move on.
Recruiting
Top talent checks you first
Top candidates Google you and scan LinkedIn. If they only see stale text and corporate boilerplate, they cannot feel your leadership or culture. Video humanizes you. Text does not.
Sales and Buyers
Buyers research without you in the room
B2B buyers spend most of the sales cycle doing their own research. If they do not see you creating clear, confident content, they believe the competitor who is.
Investors and Board
Capital flows to conviction
Investors see too many decks. The founder or CEO they remember is the one they have already watched and listened to before the meeting.
Why Most Executive Videos Fall Flat
Scripted corporate videos feel fake.
Scripted
Corporate Video
Reading a teleprompter
Over-produced set
Safe, generic language
Feels like a commercial
Natural conversation builds trust.
reel exec story
session
Guided conversation
Your actual voice and personality
Real stories and examples
Feels like a human you want to meet
Results That Go Beyond "Views"
The point is not vanity metrics. The point is faster trust with the people who matter.
This process is extremely valuable because it forces you in a safe, well-guided environment to get clear on what actually matters.
Not just what you want to say publicly, but what you want your internal team and future hires need to understand about who you are and how you lead.

Andy Reichgut
CEO,
Dr. Praeger's Sensible Foods LLC
Larry’s format is unlike anything else I’ve done. It is relaxed and authentic, yet it drew out the true essence of my story in a way I have never been able to share before. The content works for families, employees, and investors.
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Ronit Molko
Ph.D., BCBA-D
Founder, Alongside ABA – Private Equity Advisor
What you do gives executives the chance to stop sounding like corporate robots and start connecting like human beings. You’re taking CEOs and officers and humanizing them in ways that actually matter to their customers.

Dr. Ronnie Goodstein
Professor of Marketing, Georgetown University
Engagements are bespoke and scoped after a Story Meeting.
Accelerator
best for:
The Individual Leader
the goal:
Quickly turn your expertise into a library of trusted content.
the process:
One 60-minute guided remote story session.
what you get:
1 Flagship Video (4-6 min)
12-15 Short-Form Clips (for LinkedIn, etc.)
90-Day Content Deployment Plan
turnaround:
5 Business Days

Leadership Day
best for:
The C-Suite or Founding Team
the goal:
Capture your entire team's voice in one high-impact, low-disruption day.
the process:
One full-day on-site production with a lean, professional crew.
what you get:
1 "Brand Story" Anthem Film
3-5 "Leadership Profile" Films (one per exec)
30-40 Short-Form Clips
90-Day Content Deployment Plan
turnaround:
10 Business Days

Vision Amplifier
best for:
The "Milestone" Moment
the goal:
A cinematic-quality film to launch a product, inspire investors, or define a new market category.
the process:
Full-scale, multi-location cinematic production.
what you get:
1 "Vision Amplifier" Film (for keynotes, fundraising, or homepage)
1 Full library of supporting short-form assets
1 Full-service creative direction & storyboarding
turnaround:
Custom Scope

Beyond Packages: Ongoing Partnership
The Content Velocity Ecosystem.
Your growth engine, powered by story.
best for:
Executives who want to be the undisputed thought leader in their space. This is for sustained visibility, a warmer deal pipeline, and a stronger brand.
what you get:
This is an ongoing engagement that combines the best of all packages. It’s a monthly stream of strategic video assets, quarterly on-site story sessions, and a fully managed content calendar.
investment:
Custom scope tailored to your growth plan.